SBI BLUE CHIP FUND- GROWTH

We have always liked the fund for the active stock selection in the portfolio, especially in the mid cap space. Although it is a pure large cap fund, ~ 20% of the portfolio is actively parked into mid cap stocks, which is part of the reason for its outperformance across the time periods under analysis. Since it is a combination of top down and bottom up approaches, the Fund Manager takes an active call on overweight or underweight sectors and then selects the right stocks in those particular sectors ¿ an approach that is generating alpha in the portfolio. 

ICICI PRUDENTIAL BLUECHIP FUND- GROWTH

This fund has been our preferred large cap fund across our conservative, moderately conservative and balanced portfolios, and has not disappointed us this time as well. Its consistent performance during different market periods and the stability it has provided to our portfolios during the last few years has made it our first choice for first-time investors who are planning to enter the equity markets via mutual funds.
What we like about this fund is that over the years it has not moved away from its mandate of being a large cap fund, and that the Fund Management team has stuck to its conviction even when some of the companies or sectors were underperforming during the last few years. This gives us the confidence to continue suggesting this fund to investors who are looking for some stability in their portfolios. 

AXIS BLUECHIP FUND- GROWTH

The mandate of the fund clearly states that it will predominantly invest into large cap companies with strong growth, sustainable business models as well as sustainable competitive advantages vis-a-vis their competitors, whilst managing risk. The stock selection will be done using a bottom-up approach and this will be an actively managed portfolio.
We continue to like the fund on account of it sticking to its mandate of being a pure large cap fund, and we believe that the active management followed in the portfolio will enable our investors to create alpha in the long term.